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How do I generate “buzz” for my food truck?

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Besides offering excellent food that speaks for itself, you can build marketing buzz for your food truck in a number of different ways.  First, consider using Twitter, Facebook, Instagram, and other social media apps to market your business.  In the food truck world, social media is crucial for getting the word out on promotions, location, and more.  Second, consider taking your food truck to event locations to start building name recognition.  If there is a big public event in your city, setting up your food truck by the event will let you take advantage of the crowds for free marketing buzz.  Finally, you should consider reaching out to food journalists and food bloggers to get reviews written on your food truck.  These reviews - if positive - will almost certainly generate traffic for your food truck.
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